How to Craft A Website That Converts

Imagine your dream client landing on your website right this second. What thoughts pop into your head? Do you feel panic or embarrassment because it hasn’t been updated in awhile? Or maybe a sense of pride and confidence, because you love your website and know it’s a true representation of your business.  

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Megan PowellComment
7 Mistakes You're Making On Your Website

Your website is one of the most important, if not the most important marketing piece you own. It is the home-base, virtual storefront of your business. As a result of that, you need to make sure it is working for you, and is inline with your business. 

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Business Burnout: How to Get Out of Your Slump

As creatives we go through the ebbs and flows of inspiration. Sometimes it hits us like waves and we’re overwhelmed with all the great ideas. And other days it’s completely serene, with no wave in sight.  I have been struggling a lot this past month, especially when it comes to being focused and staying motivated. Some days I just can’t do a single thing, and i’m lucky if I cross off even one thing on my to-do list. 

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5 Elements That Make An Effective Website

Websites have a lot of moving parts, and there are different areas you need to consider before beginning the design phase. Your website is made up of content, photos, and graphic elements to keep the reader interested and complete whatever your main action is (whether that’s list building, booking a service or following you on social media). There are 5 main elements that every effective website needs.

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How To Craft An Effective Brand

Branding encompasses a wide range of things and is the essence of your business. Even if you don’t have a visual style or identity in place, you still have a brand. You begin building that brand the second you start marketing yourself, working with clients and developing your services and packages. 

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