As a business owner, I completely understand that money is tight. There are a lot of things you need to invest in, and deciding where to put your money and energy can be a tough choice. Some areas you’re going to have to do it yourself but your branding and website are NOT one of those areas.
Some think an alternative to this would be to have a designer create a brand for you, and then you DIY the website using Squarespace or a pre-made Wordpress template. Sounds like a great compromise right?
Hiring someone to take over both areas is so important and here's why.Read More
Branding is a buzzword that has been used a lot, especially in the online business world. You know it’s important, you know it will help you achieve your goals, but you’re not sure when you need it or when you need to re-design.
There are a few ways to tell when your brand is no longer effective and outdated and it’s time to invest in a new one.Read More